quarta-feira, 14 de fevereiro de 2018

Unilever e a publicidade

http://www.alphr.com/business/1008468/unilever-threatens-withdraw-facebook-twitter

Citando:
"Unilever, which owns brands including Marmite, PG Tips, Pot Noodle, Dove and Persil, generates revenues upwards of $40bn. In its most recent accounts report, it recorded a marketing spend of €7.7 billion (£6.83 billion).

“As one of the largest advertisers in the world, we cannot have an environment where our consumers don’t trust what they see online, Weed will say in his speech.


“We will prioritise investing only in responsible platforms that are committed to creating a positive impact in society.”


The threat comes after Mark Zuckerberg made a new year’s resolution to fix Facebook’s problems."

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